All Denim. All people. all time.
Welcome to Generational Denim
The best place to explore the vast world of denim across cultures, styles, and generations.
Levi’s 1970’s Brand strategy in 8 posters
8 posers from 1971 - 1985 tell a story of an evolving brand and expanding identity.
November 2025
Nike + Levi’s
17 years of streetwear collaborations
October 2025
Could a spider crawl up your pants?
Skinny vs Slim vs Cigarette vs Straight. It’s about how it fits your body, not the label.
October 2025
Collect Denim
Jackets.
If you collect anything, it should be denim jackets.
October 2025
Is White denim
really denim?
The real question: Should you wear it?
September 2025
Denim Headwear is having a moment
and it’s not the first time. A brief history of denim headwear.
September 2025